The Future
of Experience

The Sybarite Report 2025/26

Contributors
Black and white portrait of Rob Campbell

Rob Campbell

Partner & CSO, Uncorporated

Robert Campbell is from Nottingham, England and started his career as a studio guitarist playing on an alarming number of songs by ’80s one-hit wonders before finding his way into brand strategy. Over three decades, Rob has lived and worked around the globe, helping develop multi-award-winning ideas and ads for some of the world’s most creatively demanding companies, including 
Nike, Spotify, IKEA, Beats, Virgin Atlantic, Disney and LVMH.

Rob is viewed as one of the industry’s most respected and experienced global strategists with 
his work being awarded at the highest international level, from the prestigious Grand Prix at the Cannes International Festival for Creativity through to the ‘Best of the Best’ at the Global Effies for Marketing Effectiveness.

Beyond advertising, Rob has spent nearly a decade working with some of the most respected 
and successful bands, singers and artists in music, helping them explore the possibilities of how their creative vision and voice can be fully expressed, experienced and communicated.

Absolutely none of this impresses his 10-year-old son, Otis, in the slightest.

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The Future
of Experience

Report 2025/26

Explore by

  • Foreword – Crafting Experience
  • Introduction – Luxury Redefined 
  • Chapter 1 – Timeless Inspiration
  • Chapter 2 – Decoding Tomorrow
  • Chapter 3 – Quantified Insights
  • Chapter 4 – Beyond ROI
  • Contributors

Sybarite

Founded in 2002, Sybarite is a global architecture and design studio specialising in cutting-edge retail, hospitality and experiential lifestyle spaces.

Our unique approach blends creative disciplines to craft evocative spaces, immersive environments, and compelling narratives. This is critically underpinned by a deep understanding of context, commerciality and culture.

visit sybarite website

Get in touch press@sybarite.com newbusiness@sybarite.com
Download PDF EN EN 中文 中文

© 2025 Sybarite. All rights reserved. Privacy Policy applies. Image & Audio Disclaimer applies.

Sybarit presents

The Future of Experience

The Sybarite Report 2025/26

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